A Nineteen Sixties picture in Ferrari’s Maranello workshop—the place Enzo Ferrari based the well-known automotive firm in 1947—exhibits a glamorous girl sporting fur and cat-eye sun shades observing Ferrari craftsmen at work. Throughout an in-studio preview, inventive director Rocco Iannone defined that the picture is without doubt one of the most important focuses of the resort 2026 assortment. It’s necessary as a result of it exemplifies the model’s cultural standing, a carmaker so well-known that “the phrase Ferrari itself is often used as an absolute comparative,” as Iannone put it. With this in thoughts, he designed a set that retains the workshop at its coronary heart.
The opening seems are impressed by engineers working in business- and science-oriented areas, with sartorial seems fabricated from coated denim trench coats and leather-based separates, usually matched with Ferrari-red ties. References to the automotive world are recurring however all the time refined, such because the automotive silhouette evoked via the form of zips or the shoulders of leather-based bikers and blousons with built-in spoilers that clearly recall these discovered on Ferraris. Typically, as an alternative, precise automotive elements change into the primary supplies; as is the case with discarded Ferrari tires which have been reworked right into a yarn used for knitwear and iridescent fits—a copyrighted cloth referred to as Q-Cycle—in an progressive strategy to round creativity.
In different instances, inspiration comes from pilot gear of the previous, just like the ample leather-based cargo pants that recall the Thirties, or the 7×7 verify, typical of racing fits, that was reworked on silk shirt clothes, knitwear items, and embossed leather-based clothes. Among the many equipment, the delicate La Ferrari Dino bag stands out; it’s a riff on the Dino mannequin, a automotive named after Enzo’s son.
