Kotoha Yokozawa is a shiny 34-year-old who has expertise on Uniqlo’s design workforce, and has constructed a powerful enterprise and a uniquely daring aesthetic. This season, her first present in 4 years, she spoke about residing in Nishi-Shinjuku, a very busy, tourist-heavy a part of Tokyo, and the scenes she observes there each day: partygoers ingesting cans of chuhai, docking stations for LUUP scooters, and neon-clad joggers making ready for the Tokyo Marathon.
“I actually like that barely mismatched look of colours that runners put on, like they’ve purchased various things and must make it work,” she mentioned backstage. “I believe shade has the ability to elevate your spirit, and I hope that comes throughout.” Unfolding in a assured palette that included punches of fuchsia, tangerine, mint, and lemon, it was a sporty, energetic assortment that captured the freneticism of the Japanese capital.
Stretch pleat tops, the model’s signature, had been styled with sheer skirts and tight, cropped cardigans; much less needed was a colorless fluffy jacket and a few too-straightforward yoga pants. The highlights had been the futuristic males’s items worn with popper-lined denims, and slinky attire adorned with material cutouts (a thrifty element Yokozawa developed early on): “After I first began my model, I didn’t have the cash to fee a manufacturing unit and I didn’t know a lot about patterns, so I’d lower it myself and fix leftover material.”
The set was probably the greatest of the season: two meals vehicles and a tuk-tuk had been transported onto the ninth ground of Shibuya’s Hikarie constructing, and the runway was lined with visitors bollards and big vegetation. In a Y2K throwback, fashions wore plastic pedometers or tamagotchis clipped to their waists. “I actually take pleasure in creating areas, props, and even small souvenirs simply as a lot as I take pleasure in making garments. They’re important to my work,” mentioned Yokozawa. “Merely exhibiting garments isn’t what I like about trend, it’s one thing that exists inside a panorama.”
