At this time, Rihanna is golden. Her hair is lengthy and honey-caramel, with face-framing layers reduce to focus on her cheekbones and well-known cupid’s bow. Strands of champagne pearls climb up her swan-like neck, probably an homage to a extremely coveted necklace from her personal collection designed by John Galliano for Dior in the 2000s. After which there’s the room she’s in—Versailles’s gilded Corridor of Mirrors—reflecting a resplendent shimmery aura round her, not like she actually wants it. It’s completely becoming for the second: the singer, actor, entrepreneur, mom of two, and a lot extra is formally the brand new face and muse of Dior’s J’adore perfume.
The J’adore scent has lengthy been particular to Ri and your complete Fenty household, beginning along with her mom, Monica. “My mom labored in a fragrance store,” she tells Vogue completely. “She used to all the time convey residence the J’adore testers after they had been nearly empty, so there was all the time a bottle in the home. I’ve all the time cherished this fragrance.”
The latest iteration of J’adore is L’Or de J’adore, crafted by Armenian perfume wunderkind Francis Kurkdjian, who joined the home as fragrance creation director in 2021. He describes it as “sunshine hitting the curve of a shoulder” whereas at a park in bloom: a bouquet of jasmine, rose, ylang-ylang, lily of the valley, and violet.
Rihanna has lengthy been a fan of Dior. She was the home’s first Black ambassador, and whispers of a possible collaboration first began in January when the singer made her return to Couture Week on the Dior couture spring 2024 present (and sure, that’s the place she instructed Natalie Portman she was a “bad bitch”). Subsequent, eagle-eyed Navy members (that’s what Rihanna stans name themselves) noticed the star at Versailles earlier this summer—that’s when the marketing campaign was shot with longtime pal Steven Klein.
“Versailles is enchanting,” she says of her time there. “Every thing is astonishingly stunning. It embodies a lot historical past and the magnitude of French luxurious. Having the ability to wander round there early within the morning was a privilege and a wide ranging expertise from starting to finish.”
The J’adore marketing campaign builds on a 25-year-long legacy, beforehand graced by lustrous faces Carmen Kass and Charlize Theron. Rihanna describes the J’adore lady as “stunning, sturdy, horny, and resilient on the identical time.” And it goes with out saying, all of these items are emblematic of the shade gold. “J’adore is intently related to gold, via its coloration, its bottle, and its picture. Nowhere else on the earth may you be surrounded by as a lot gold as Versailles. It’s a dream in gold!”
