Zoya Akhtar, Reema Kagti, and Ankur Tewari’s label Tiger Child Data has joined forces with Sony Music Entertainment India in a strategic partnership to foster rising expertise and join artists with audiences and types on a world scale.
Tiger Child Data, based by acclaimed Indian filmmakers Akhtar and Kagti and singer-songwriter-music supervisor Tewari, has already carved a niche in India’s music landscape as a creative hub for indie and homegrown talent. With Sony Music India’s expansive business experience and worldwide attain, the partnership goals to highlight numerous voices and push boundaries within the quickly evolving Indian music business.
Amongst its newest initiatives, Tiger Child Data has collaborated with jewellery model Tanishq on a wedding-themed tune composed by Abhishek-Ananya and carried out by Poorvi Koutish, with a music video directed by Kagti. Moreover, the label lately launched the soundtrack for Kagti and Akhtar’s Toronto-bowing film “Superboys of Malegaon,” based mostly on the lifetime of Nasir Shaikh, a filmmaker from Malegaon, composed by Sachin-Jigar and that includes lyrics by Javed Akhtar.
Moreover, the label is ready to function unique music curated by Tewari, showcasing a spread of types that spotlight the distinctive voices of rising artists. Tiger Child Data can be launching the “Metropolis Classes” initiative in collaboration with Mumbai’s Island Metropolis Studios. This program will present a artistic area for rising singer-songwriters to experiment, collaborate with established artists, and refine their craft. It additionally seeks to attach these artists with bigger audiences, furthering the label’s mission to help and nurture new expertise.
Vinit Thakkar, managing director, Sony Music Leisure India, stated: “Tiger Child Data represents a brand new period of music in India, the place compelling storytelling and groundbreaking collaborations take middle stage. We’re thrilled to be a part of this journey, pushing boundaries and bringing contemporary, genuine voices to the forefront of the business and are excited to accomplice with Zoya, Reema, and Ankur, who’ve an distinctive observe document in music and artistic storytelling.”
Akhtar added: “Music has all the time been a significant a part of our storytelling, and with Tiger Child Data, we would like the music to be the principle story. Partnering with Sony Music India permits us to deliver our imaginative and prescient to life and supply a platform for indie, homegrown expertise to shine.”
Kagti stated, “With Tiger Child Data, we goal to delve into the various soundscapes of the subcontinent and signify them globally. By collaborating with manufacturers and upcoming artists, we hope to have this music attain a big viewers.”
Tewari added: “Tiger Child Data is all about fostering an atmosphere the place creativity thrives. I’m thrilled to be part of this journey the place we get to construct a legacy with artists who’re utilizing the ability of their voice to precise freely.”
