Ten years after founding their model, Jun Zhou and Yushan Li felt the necessity to mirror on what the Pronounce wardrobe really represented—an area the place relaxed, easy but exact tailoring coexisted with a refined, unconventional imaginative and prescient of sportswear: an perspective moderately than an announcement.
The autumn 2026 assortment, Wood Pagoda, was born from a journey that additionally turned a means of reconnecting with their roots. The Yingxian Pagoda, in China’s Shanxi province, was the tallest picket pagoda on the planet. Constructed with out nails utilizing an interlocking system often known as Solar-Mao, it had withstood centuries of seismic, political, and social change. It was exactly this structural intelligence, utilized to garment building, that made the reference legible all through the gathering—within the shade palette, tactile materials, sculptural cuts, combos, layering, and craftsmanship, in addition to within the pursuit of stability, wearability, and longevity.
In a dialogue between East and West, the designers additionally introduced archival items to the runway—an train in gratitude for each step taken up to now. Look quantity 25, for instance, recalled their first present in Italy with their spring 2019 assortment. Within the Pronounce imaginative and prescient, every part took form by locations, cultures, and numerous people, portraying actual characters who might share the identical wardrobe. “Our personal prospects have been our inspiration: usually, after they bought one thing, they imagined sharing it with the folks round them,” Li stated.
Of their world, custom was not a static reference however a residing community of connections. That was why Tangzhuang jackets and denim, ties and hooded shirts, tailor-made shorts and technical trousers coexisted inside the identical closet. Major colours, of their palette, have been something however typical: yellow, blue, and purple introduced rhythm to cream, black, taupe, grey, and caramel. Materials fluidity was created by materials: silk, handled as if it have been nylon, lent lightness to the rigidity of wool and heavier textiles.
